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Learn MoreThis blog post is an excerpt from an article by Gen Guanci, MEd, RN-BC, CCRN,Creative Healthcare Management, in the current issue of PX Alert, HealthStream's quarterly e-newsletter devoted to the wide range of challenges, situations, and issues that have an impact on the patient experience.
The beauty of using the pursuit of Magnet® designation as the framework for your cultural transformation is that it sets out clear parameters for all aspects of the transformation. The very pursuit of Magnet® designation will almost certainly bring your organization a myriad of improvements in nursing excellence, nurse satisfaction, and nurse retention.
Genesis of the Magnet Recognition Program®
Despite a serious nursing shortage in the 1980s, it came to light that several hospitals throughout the United States were still attracting and retaining nurses. With sponsorship from the American Nurses Association, a team of nurse researchers set out to determine what was occurring at those organizations that made each of them a “magnet” for nurses. Their findings pointed to excellence in administration and professional practice, as well as a consistent and visible commitment to professional development (McClure & Hinshaw, 2002).
Several years later, Marlene Kramer and her colleagues identified more of the conditions that were present in organizations that were successful in attracting and retaining nurses. This is a compiled a list of the “essentials of Magnetism”:
In short order, a few other commonalities were discovered. Hospitals that were able to attract and retain nurses showed the following outcomes:
Nurse leaders and researchers were closer than ever to defining what must be present in an organization in order for nurses to thrive.
In 1993, the American Nurses Credentialing Center (ANCC) established the Magnet Nursing Services Recognition Program for Excellence in Nursing to formally recognize organizations that demonstrated excellence in nursing practice. Since that time, more than 401 hospitals in the United States and abroad have gone on to receive or maintain Magnet® status. This number, however, continues to comprise less than 7 percent of the hospitals in the United States.
In 2002, the ANCC, “realizing it requires an initiative on the part of the whole organization and a change in its culture, chose another name—the Magnet Recognition Program®. This change confirmed what nurses already knew and valued… it takes the whole healthcare team to ensure good patient outcomes” (Guanci, 2005). Further program revisions were made in 2005 so that the designation review process focused on the 14 Forces of Magnetism. Then in 2008, ANCC unveiled the New Magnet Model, which consists of five components:
August 2013 saw the release of the 2014 Magnet Application Manual, which now offers specific instructions of the examples to submit, as well as an increased emphasis on concrete evidence. Fifty percent of the document submission must address the sustainable outcomes organizations have achieved.
What those who have designed the Magnet® designation program have given us is a set of tangible outcomes to which we can aspire. Taken together, the Magnet® components and their associated requirements help us to understand our destination, but they do far less to help us understand the route we need to take to get there. For this, an experienced guide is necessary. More than 30 percent of organizations fail on their first attempt at Magnet® designation. While it is quite likely that their organizations have benefited in some intangible ways from the process itself, pursuing Magnet® is costly, and failing to achieve designation means the measurable ROI on that investment is nonexistent.
Ready, Set…Pause
There’s no doubt about it: the pursuit of Magnet® designation has a lot more in common with a marathon than it does with a sprint.
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View All Learning & PerformanceHealthStream offers performance learning management solutions to help develop your healthcare staff into leaders and reduce turnover.
View All ProductsHealthStream works with healthcare organizations to create engaging and high-quality training videos for your staff and management.
View All ProductsImprove care quality and save money by making informed decisions about your healthcare facility and staff with HealthStream's reporting analytics solution.
View All ProductsHealthStream's proven methods for the improvement and overall engagement of your healthcare staff foster a positive workplace and increase retention rates.
View All ProductsWhen you enact HealthStream's quality compliance solutions, you can do so with the confidence your healthcare organization will meet all standards of care.
View All Quality & ComplianceBe confident in your staff’s ability to reduce risk by providing compliance training that changes behavior.
View All ProductsDevelop next-level people for next-level care by prioritizing quality and safety improvements.
View All ProductsEstablish a culture of belonging with education supporting DEI, wellness, engagement, and leadership development.
View All ProductsUtilize patient access solutions and advanced reimbursement solutions to manage clinical denials and improve your organization’s reimbursement strategy.
View All ReimbursementExpand the decision-making skills and effectiveness of your healthcare workforce with HealthStream's clinical development programs and services.
View All Clinical DevelopmentLearn about our advanced resuscitation training solutions. Our solutions are designed to help improve patient outcomes.
View All ProductsOur competency development solutions personalize learning for clinicians to bridge the gap between theory and practice for your nurse residents.
View All ProductsEnhance maternal & child nursing care with solutions focused on improving the quality of care for mothers, infants, and children.
View All ProductsAddress staffing orientation challenges to easily achieve and maintain certification with our emergency and acute care training solutions.
View All ProductsAs a premier provider of healthcare education, we are committed to promoting safer, more successful surgical and sedation outcomes for each and every patient.
View All ProductsOur solutions are designed to cater to the needs of patients, healthcare professionals, and organizations dealing with illnesses or chronic conditions.
View All ProductsMake sure your healthcare staff can schedule out appointments and work schedules with ease using HealthStream's line of software solutions.
View All SchedulingHealthcare workforce management is essential. We provide advanced scheduling solutions for organizations to solve issues such as nurse retention
View All ProductsComprehensive, industry-leading provider onboarding and credentialing software that validate health outcomes and support provider assessment.
View All CredentialingOur affordable CVO credentialing services establish patient safety by enabling primary source verification for your healthcare organization.
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