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Learn MoreThis blog is excerpted from a recent HealthStream webinar entitled “How to Hit Your Revenue Cycle Goals in 2022.” The webinar featured presenters, Susan Gurzynski-Wells, HealthStream’s Director of Product Management for Leadership and Finance. Susan was joined by Mary Beth Rozell, the Senior Director of Revenue Cycle Solutions for nThrive.
The pressure to meet revenue cycle goals in healthcare can be enormous, and a pandemic did not make things any easier, but the right kinds of educational tools can help ensure that employees are well equipped to help the organization meet those goals. The presenters shared their thoughts on how organizations can evaluate and elevate revenue cycle growth and development plans by prioritizing education.
Aligning Organizational Goals
Aligning organizational goals is foundational to hitting revenue cycle goals. Gurzynski-Wells talked about the importance of leaders establishing goals that align with the organization’s mission, vision and values. She also cited the importance of understanding how those goals might mesh with those of staff members. Gurzynski-Wells advised some self-reflection in the goal setting process. “Are your goals incorporated into your own personal development plan, that of the organization and those of your staff members truly aligned?” asked Gurzynski-Wells.
Growth and Development – A Post-Pandemic Priority
Gurzynski-Wells also pointed out the tough realities of ongoing staff shortages in healthcare being exacerbated by the pandemic. She pointed to the statistics recently reported by the American Hospital Association that 31% of American hospitals are reporting critical staff shortages. In addition, the Labor Department reported that a whopping 4.4 million Americans had quit their jobs and that 3.6% more healthcare employees quit their jobs than in the previous year, giving the healthcare segment one of the highest resignation rates in the country.
In Rozell’s practice, she is seeing higher priorities placed on growth and development plans that are tied directly to employee retention and revenue recognition. Rozell cited a recent study by Perdue that included 5 generations of learners. “Of those learners, 35% can be categorized as gen X or gen Y and they have an expectation that there will be formalized training in the workplace. Employers are struggling to meet the expectations of these learners and their preference for short, concise education as part of a formalized process,” said Rozell.
She further advocated for these kinds of formal training processes by pointing out their value in times of growth or transition. “Having these kinds of plans in place helps to onboard new employees, and it also helps during times of transition to cover positions when there is little or no time for formal training,” said Rozell.
Remote work has also increased the importance of formalized training processes. As employers became comfortable that productivity would not suffer as a result of employees working remotely, it became clear that many workers will not be returning to traditional work environments as much of that work space is or will be converted to revenue-generating space. Rozell points out that remote work eliminates the “at the elbow mentors and trainers” which will necessitate putting systems in place to connect those employees with the kinds of resources that will allow them to get up to speed quickly and build and maintain productivity.
Lessons From a Pandemic
Rozell went on to say that “we learned many lessons during the COVID-19 crisis, and we need to be sure that we are incorporating those lessons into our ongoing continuity plans.” Rozell points to the organizations that responded to the challenges of revenue cycle management during the pandemic with specialized coders that focused on COVID-19 claims with the goal of avoiding audits. Rozell admits that this step may not have eliminated the possibility of an audit, but it did leave providers in a better position should an audit occur as these specialized coders were able to take a more deliberate and informed approach to the influx of claims.
COVID-19 along with the emergence of telehealth options has brought increased focus on upskilling and re-training particularly in light of the emerging and changing guidance around reimbursement for COVID-19 and telehealth visits.
HealthStream’s learning management system and healthcare training solutions support medical training initiatives and allow for the best patient care.
View All Learning & PerformanceHealthStream offers performance learning management solutions to help develop your healthcare staff into leaders and reduce turnover.
View All ProductsHealthStream works with healthcare organizations to create engaging and high-quality training videos for your staff and management.
View All ProductsImprove care quality and save money by making informed decisions about your healthcare facility and staff with HealthStream's reporting analytics solution.
View All ProductsHealthStream's proven methods for the improvement and overall engagement of your healthcare staff foster a positive workplace and increase retention rates.
View All ProductsWhen you enact HealthStream's quality compliance solutions, you can do so with the confidence your healthcare organization will meet all standards of care.
View All Quality & ComplianceBe confident in your staff’s ability to reduce risk by providing compliance training that changes behavior.
View All ProductsDevelop next-level people for next-level care by prioritizing quality and safety improvements.
View All ProductsEstablish a culture of belonging with education supporting DEI, wellness, engagement, and leadership development.
View All ProductsUtilize patient access solutions and advanced reimbursement solutions to manage clinical denials and improve your organization’s reimbursement strategy.
View All ReimbursementExpand the decision-making skills and effectiveness of your healthcare workforce with HealthStream's clinical development programs and services.
View All Clinical DevelopmentLearn about our advanced resuscitation training solutions. Our solutions are designed to help improve patient outcomes.
View All ProductsOur competency development solutions personalize learning for clinicians to bridge the gap between theory and practice for your nurse residents.
View All ProductsEnhance maternal & child nursing care with solutions focused on improving the quality of care for mothers, infants, and children.
View All ProductsAddress staffing orientation challenges to easily achieve and maintain certification with our emergency and acute care training solutions.
View All ProductsAs a premier provider of healthcare education, we are committed to promoting safer, more successful surgical and sedation outcomes for each and every patient.
View All ProductsOur solutions are designed to cater to the needs of patients, healthcare professionals, and organizations dealing with illnesses or chronic conditions.
View All ProductsMake sure your healthcare staff can schedule out appointments and work schedules with ease using HealthStream's line of software solutions.
View All SchedulingHealthcare workforce management is essential. We provide advanced scheduling solutions for organizations to solve issues such as nurse retention
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View All CredentialingOur affordable CVO credentialing services establish patient safety by enabling primary source verification for your healthcare organization.
View All ProductsIntegrate with Epic to validate and add new providers directly to your provider master file.
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